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Archives: Bulletins

December 16, 2025

How The Grinch won Christmas: character merchandising and IP in Christmas adverts

With the Grinch leading major UK Christmas ads, brands are leveraging character merchandising and tight IP licensing to stand out in a £12bn festive advertising season.

December 15, 2025

WIPO announces key updates to the 13th edition of the nice classification system

WIPO’s updated Nice Classification, effective 1 Jan 2026, reclassifies eyewear, emergency vehicles, heated clothing and essential oils. Trademark owners should review portfolios and adjust filing strategies.

December 11, 2025

No ifs, just butts – another slogan dispute for Sweaty Betty

A look at the dispute between Sweaty Betty and Nixi Body over similar slogans and what it reveals about trade mark limits, descriptive branding and goodwill.

December 10, 2025

Recording assignments of IP rights worldwide: procedures and pitfalls

A guide to recording IP assignments worldwide, outlining key requirements, risks and best practices across the UK, EUIPO/EPC, Germany, Spain and the US to maintain ownership and enforce rights.

December 9, 2025

A bad beginning makes a bad ending

The CJEU clarifies that bad-faith trade mark filings face no time limits for invalidity actions, even when earlier owners knew of the bad faith or set deadlines in warning letters.

December 4, 2025

When is a rose not a rose? When it’s a tyre: the first smell trade mark accepted for advertisement in India

India has accepted its first smell trade mark for advertisement, a rose-scented tyre mark by Sumitomo. This milestone opens the door for broader protection of non-traditional trade marks.

December 3, 2025

Dr Michelle Pratt in conversation with Anna Elagina, Finance Director

Boult’s Finance Director Anna shares insights on leading a growing team, embracing challenges, building confidence and enjoying a rewarding finance career in a fast-changing world.

November 28, 2025

Can a celebrity register a trade mark for their face in the UK to combat AI deepfakes?

UK law offers no image rights, so celebrities rely on trade marks to protect their likeness. Clarkson’s filings show how trade marks may help counter AI deepfakes but highlight gaps in current law.

November 27, 2025

UPC Court of Appeal overturns revocation of Amgen’s PCSK9 antibody patent and clarifies the UPC’s inventive step approach (Amgen v Sanofi and Regeneron)

The UPC Court of Appeal has validated Amgen’s PCSK9 antibody patent and clarified its inventive step and medical-use claim approach, bringing UPC practice closer to the EPO.

November 25, 2025

“Wear the damn shorts” – Sweaty Betty and the tricky question of ownership in slogans

The “wear the damn shorts” dispute reveals the risks brands face when using unregistered slogans and highlights why securing trade mark rights early is essential.